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Navigating the AI Frontier: 7 Key Takeaways on Generative AI’s Impact on Digital Marketing

4 minute read

“AI can automate certain tasks and processes, but it cannot replicate the creativity, intuition and unique perspective that individual marketers bring to their work.” – Erica McMillan, Forbes A fascinating recent survey conducted by Sitecore provides valuable insights into how AI will shape the future of digital marketing and customer experience. The survey involved responses… View Article View More

2024 Social Media Demographics: Facebook Makes Great Strides with Older Population

4 minute read

In the rapidly evolving landscape of social media, platforms continuously adapt to shifting demographics and trends. One of the most intriguing shifts in recent years has been the significant increase in older users on Facebook. Once dominated by a younger audience, Facebook has managed to attract a substantial population of older users, bringing about profound… View Article View More

Join the AI Revolution: Discover the Top 7 FREE AI Tools to Boost Your Productivity Now

6 minute read

“The playing field is poised to become a lot more competitive, and businesses that don’t deploy AI and data to help them innovate in everything they do will be at a disadvantage.” – Paul Daugherty, Chief Technology and Innovation Officer, Accenture As businesses like yours seek to enhance efficiency, boost productivity, streamline operations and gain… View Article View More

Stay One Step Ahead of Your Competitors: Top 6 Ways to Expertly Navigate the World of AI

5 minute read

“AI is the most important technology of our era. It will have a profound impact on every aspect of our lives.” – Sundar Pichai, CEO of Google In today’s fast-paced, ever-evolving digital landscape, your business must constantly seek innovative ways to gain a competitive edge. Artificial Intelligence (AI) has emerged as a game-changer, revolutionizing various… View Article View More

7 Essential Mobile Optimization Tips to Crush Your Competition

5 minute read

“Mobile is not the future, it is the now. Meet your customers in the environment of their choice, not where it is convenient for you.” – Cyndie Shaffstall, Mobile Optimization Expert Mobile optimization is more important now than ever before. Consider these astounding facts: Mobile devices generate 59% of worldwide website traffic. (Source: Statista)  Mobile… View Article View More

Top 7 Ways to Create a Highly Effective Review Solicitation Strategy

5 minute read

“Delighted customers are the only advertisement everyone believes.” – Ron Kaufman, Author and Motivational Speaker Creating an effective customer review solicitation strategy can be a powerful way for your business to generate positive reviews, improve your online reputation and boost sales. Consider these facts: Approximately 93% of Internet users have made buying decisions based upon… View Article View More

3 Ways to Tell If It’s Time to Break Up with Your Digital Agency

4 minute read

🎶 “Breaking up is hard to do.” 🎶 Like any other relationship, sometimes the relationship between a business and its digital agency just runs its course and may be better for both parties (usually better for the business) if there was a break up. Here’s how to tell if it’s time to break up with… View Article View More

New 2023 State Data Privacy Laws – Do You Have to Comply?

5 minute read

Ready or not, sweeping data protection laws are in the process of reshaping the landscape for consumer data and privacy rights in the United States starting this year. In fact, 2023 has already become a landmark year for privacy regulation. Already adopted in various forms by five states (California, Colorado, Connecticut, Utah and Virginia with… View Article View More