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Categories for Digital Marketing

Stay Ahead of the Trends and Improve Your Marketing: Your Essential, All-New Digital Marketing Checklist for 2024

7 minute read

Digital marketing continues to evolve rapidly, with new technologies, platforms and consumer behaviors shaping the landscape. According to Fast Company, “Change is the only constant. Organizations and brands that aren’t prepared to change with the times will find themselves perpetually playing catch-up.” To stay ahead of the curve and achieve digital marketing success in 2024,… View Article View More

Explore the Top 5 Social Media Trends for 2024

8 minute read

“Social media’s reach is everywhere these days, as evidenced by the 90% of social media users who are following at least one brand. It’s a powerful illustration of the shift in consumer behavior toward more direct and engaged relationships with brands.” – Forbes As 2024 rapidly approaches, the social media landscape is primed for some… View Article View More

Navigating the AI Frontier: 7 Key Takeaways on Generative AI’s Impact on Digital Marketing

4 minute read

“AI can automate certain tasks and processes, but it cannot replicate the creativity, intuition and unique perspective that individual marketers bring to their work.” – Erica McMillan, Forbes A fascinating recent survey conducted by Sitecore provides valuable insights into how AI will shape the future of digital marketing and customer experience. The survey involved responses… View Article View More

Join the AI Revolution: Discover the Top 7 FREE AI Tools to Boost Your Productivity Now

6 minute read

“The playing field is poised to become a lot more competitive, and businesses that don’t deploy AI and data to help them innovate in everything they do will be at a disadvantage.” – Paul Daugherty, Chief Technology and Innovation Officer, Accenture As businesses like yours seek to enhance efficiency, boost productivity, streamline operations and gain… View Article View More

Why Are So Many People Trying to Steal Your Google Business Profile Listing?

4 minute read

Believe it or not, unscrupulous scammers are actively out there all over the Internet right now attempting to steal Google Business Profile (formerly known as Google My Business) listings just like yours! If they succeed, these fraudsters can destroy the reputation of your business and instantly steal your valuable traffic. In fact, Google has reported… View Article View More

New Web Accessibility Guidance:

4 minute read

How to Ensure an ADA Accessible Website and Avoid Penalties The U.S. Department of Justice (USDOJ) recently issued new guidance on web accessibility and the Americans with Disabilities Act (ADA) to ensure that businesses like yours make their websites accessible to individuals with disabilities in line with the ADA’s requirements. The fact that the USDOJ… View Article View More